Smart Ear

Independent Work | 2015 Duration: 1 Month Skills: Service Design, UX Design & Prototyping, Branding

Brief

Smart Ear is a conceptual system that helps old people with memory loss keep down important information
in daily communication and make smart decisions for them.
It consists of an iPhone app (iOS 6) and a wireless earpiece pertaining to it which collects real-time voice data around the user.

Branding

As the name reveals, the key to its brand identity is the combination of "technology" and "human",
or the visual identifier of "smart" and "ear".